Terms of service

1. Parties and acceptance

These terms are the contract between PSP PANEL LIGHT S.R.L., registered office Strada Mărgăritarului nr. 6, Sat Gruiu, Comuna Gruiu, Județul Ilfov, România, Trade Register no. J2026020055006 (EUID ROONRC.J2026020055006), tax id 54342312 (“we”), and the merchant who installs the Pryvexa app on their Shopify store (“you”).

Before using the app you accept these terms and the Data processing agreement (DPA) in the app; together with the Privacy policy they form the contract. By ticking the separate box you expressly accept sections 8 (liability), 9 (duration and termination), 10 (changes to the terms) and 11 (governing law and disputes), as Art. 1203 of the Romanian Civil Code requires. We keep the date of acceptance and the version accepted. You confirm that you act for a business and may bind the store. The app is not meant for consumers.

For apps installed through Shopify, Shopify’s terms for merchants also apply. If there is a conflict about payment, Shopify’s billing rules prevail.

2. The service

Pryvexa analyses the store’s orders, products and customers, recommends and (when you choose) sends campaigns and automated messages, and manages reviews, loyalty points, referrals, sign-up windows and the other features described in the app and in the Shopify App Store listing. The features available depend on the chosen plan.

We may improve, change or withdraw features. If we withdraw an essential feature of your paid plan, we tell you at least 30 days in advance and you may leave at no extra cost.

3. Plans, free trial and payment

• The first plan you choose starts with a 30-day free trial, once per store; changing plan later does not start a new trial. If you uninstall the app during the trial, you pay nothing.
• During the free trial on Scale, Pryvexa sends at most 5,000 e-mails itself and holds at most 300 AI chat conversations; the limits end with the trial. Sending through Shopify Messaging or Klaviyo is not limited.
• The price is shown in the app and the Shopify App Store listing, in US dollars (USD), per store, and depends on the number of e-mail subscribers. Taxes (for example VAT) are added as the law requires.
• Payment is made only through Shopify, every 30 days, with the store’s Shopify invoice. We never receive or store card details.
• You can change plan at any time on the app’s “Plan” page; Shopify works out the difference under its rules.
• We may change prices with at least 30 days’ notice; the new price applies from the next billing period, after you approve it in Shopify.
• Amounts already paid are not refunded for partial periods, except where the law or Shopify’s rules require it.

The costs of services you connect (for example Meta for WhatsApp, Twilio, Infobip, SMSLink, SMSO for SMS and calls, Klaviyo) are paid by you directly to those providers and are not included in the price.

4. Your obligations

• To send marketing messages (e-mail, SMS, WhatsApp, calls) only to people who have consented, as the law requires (for example Romanian Law 506/2004 and the GDPR). The app filters on the consent recorded in Shopify, in the app (WhatsApp) or in Klaviyo, but you are responsible for its accuracy.
• To have a store privacy policy that tells customers about the app’s use, including the storefront features (sign-up window, virtual assistant, reviews, web pixel).
• To check the texts, discounts and limits that you approve or that the app uses on your behalf (for example the campaign autopilot, which runs only if you turn it on and only within the limits you set).
• To enter accurate product costs and the other data the calculations rely on.
• To keep connected keys and accounts secure and follow those providers’ terms.
• Not to use the app for spam or for unlawful, misleading or infringing content, not to try to bypass its limits or security, and not to copy or resell it.

5. Estimates and artificial intelligence

Extra profit, predictions, recommendations and test results are statistical estimates, not guarantees. Real results depend on the store, the market and your decisions.

Texts written with artificial intelligence and the virtual assistant’s answers may contain mistakes. The assistant answers from the text you write about the store; you are responsible for that text and for what you tell customers.

6. Data and intellectual property

Your store’s data remains yours. You allow us to use it only to provide the service, under the Data processing agreement. The comparison network between stores uses totals only, and only if you join.

The app, our code, design and texts belong to us. You get a limited, non-exclusive, non-transferable right to use the app for your store while the contract is in force.

You may send us suggestions; we may use them to improve the app without any obligation to you.

7. Availability and support

We make reasonable efforts to keep the app running, but do not guarantee it will work without interruption or errors. There may be maintenance pauses, or problems at Shopify or other providers. For safety we may temporarily stop message sending for one or all stores.

Support is offered from the “Help & contact” page in the app or at [email protected], on working days.

If, through our fault, the app does not work for more than 0.5% of a calendar month (availability below 99.5%, about 3 hours 40 minutes a month), you may ask us within 30 days, at [email protected], to refund the subscription for the period it did not work, in proportion to that period. Outages at Shopify or other providers, announced maintenance and stops made for safety do not count.

8. Liability

To the extent the law allows, our liability for any claims related to the app is limited to refunding the subscription for the period in which the app did not work through our fault (section 7). While the app is provided free of charge (pilot or free trial), we owe no compensation. In any case, our total liability does not exceed the amounts you paid for the app in the 6 months before the first event that caused the damage. We are not liable for lost profit, lost sales or data, or other indirect damage.

These limits do not apply to damage caused intentionally or by gross negligence, or in other cases where the law does not allow liability to be limited (Art. 1355 of the Romanian Civil Code).

You are liable to us for third-party claims (including fines) caused by messages sent without consent, by your content or by your breach of these terms.

You tell us within 24 hours if you suspect unauthorised access to your Shopify account or to the accounts connected to the app. You are responsible for everything done from your accounts, including by your staff or agencies. We are not liable for cyber-attacks on us if we have taken the security measures described in the Data processing agreement; in that case we tell you within 48 hours.

9. Duration and termination

The contract lasts while the app is installed. You may leave at any time by uninstalling the app in Shopify; the subscription stops automatically.

We may suspend or close access for a store that seriously breaches these terms (for example by spamming) or the law, telling you in advance where possible. We may end the service for all users with at least 60 days’ notice.

48 hours after uninstall, Shopify asks us to erase the store’s data and we erase it, as the Privacy policy describes. Your orders, customers and products stay in Shopify; the results the app calculated are lost on erasure. Before uninstalling you can ask for a copy of the data held only in the app, as the DPA describes (section 8).

10. Changes to the terms

We may change these terms. We tell you about important changes in the app or by e-mail at least 30 days in advance. For important changes we ask for your acceptance again in the app; if you do not agree, you may uninstall the app before they apply.

11. Governing law and disputes

The contract is governed by Romanian law. We first try to settle any disagreement amicably: write to [email protected]. If we cannot settle it within 30 days, the dispute goes to the competent courts at our registered office.

If a provision is invalid, the rest of the terms remain in force. The terms are published and accepted in English; the English version is the one that applies.